Most online-shops are offering too few payment options
Published by Hauke Timmermann on Juli 15, 2009
According to a recent survey the number of payment options offered in a online-shop can have an influcende on the sales of the shop. So online retailers that are not offering a sufficiently wide choice of internet payment methods are losing business. The survey of 2000 British adults, which was carried out by independent survey firm YouGov, found that half of those who regularly shop online said that if their preferred payment method is not available, they will cancel the purchase.
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